The 2002, 2003, 2004, 2005, 2006, and 2007 Floorplan Trader editions are now available!
The 2008 model year is close to completion and will be available after March 2010 when our contracts with manufacturers permits publication.
Products & Services from Norlander Information Services, Inc.
The Floorplan
Trader
The Floorplan Trader consists of printed
and electronic images of the floor plans in the RV Industry beginning in Model
Year 2002.
These images are now available in CD
format. Each Model Year beginning
in 2002 has four CDs that contain:
Motor Homes
Travel Trailers
Fifth Wheels
Special Edition*
* Special Edition includes Truck
Campers, Camping Trailers, Hybrids and Toy Haulers.
The new Motor Home toy haulers are
included in the Special Edition.
The
database for years 2002 through 2007 currently consists of over 24,000 floor
plan images.
·
SEE the actual floor plan prior to investing in the trade.
The ability to see the floor plan will improve your
ability to properly value the trade.
Since the appraisal guides use a straight-line depreciation schedule, no
value is attributed to the popularity of the floor plan. Many customers do not remember their model designation or
its 
actual length. Many manufacturers do not accurately identify the actual
length in their model designation.
The Floorplan Trader will help you KNOW the correct information.
Do you have multiple units
with similar floor plans that are aged?
The Floorplan Trader will help you prevent purchasing additional
pre-owned units of problem floor plans.
The trade “value” can be raised or lowered depending upon your judgment
of the popularity of the floor plan.
·
Email your Pre-Owned floor plans to prospective customers.
Many customers call in or email their
wishes and needs. You can now
respond with the actual floor plans that you have for sale. Your sales people can even pre-sell an
incoming unit by taking a picture of the floor plan and emailing it to their
leads.
·
Copy the floor plan of the trade so that the sales force can
have on file the incoming trade floor plans for new customers who arrive daily.
Your sales force
can personalize the selling process by having your used inventory floor plans
in each of their sales information folders for their prospective customers to
view.
·
Post your pre-owned floor plans on your website.
The more information that you can place
on your web page, the more time your prospective customers are shopping on YOUR
web site, acquiring more information about your products rather than moving to
a competitor’s web page. As
we are learning, the age of Internet shopping has arrived and will become an
even bigger force for marketing our products.
·
Use copies of the scan for a "Pre-Owned Product
Board" in the lobby to allow the customers to preview your used inventory.
Many “open inventory”
dealers have pre-owned picture boards in their lobbies. The addition of the floor plan with the
picture of the unit will assist the customer with the selection process. This should help reduce your “sales
tour guide time”.
·
Attach a picture of the floor plan to the deal file of the
used unit. (Remember how many times we trade the same unit over and over
again?)
When one of your customers
return to trade up their used unit, you will have the ability to have the floor
plan in the original deal jacket to help expedite the purchasing process.
·
Copy and paste from the CD to an email to your advertising
media.
Many dealers use several types of advertising media
to market their pre-owned inventory.
The Floorplan Trader gives you the ability to include a floor plan
picture when you are marketing on your web site, in your local paper or on EBay
Motors, the RV Trader or even to your wholesaler. This ability will save valuable time and increase your
profit potential.
·
Parts and Service uses.
Your service department can
use this book or CD to send a picture of the floor plan along with a parts
order to help identify the location of a damaged cushion, curtain, valance,
window blind, cabinet door, etc.
This will help to avoid those costly re-ship freight bills and provide
faster customer service.
How many times have you ordered a part
that was incorrect and had to be reordered…? More than once?
You can place an arrow on the scan of the floor plan in the precise area
illustrating which part you need for your customer. This helps to alleviate misunderstanding between you and the
manufacturer or parts supplier.
·
Make your own Used Inventory Flyers
See our Flyer product below. Having The Floorplan Trader images
allows you to produce your own flyers if you have the IT capability in your
dealership. This is a labor
intensive process so be sure to price in your labor cost with overheads and
compare to our special pricing.
·
Profitability and Professionalism
If managed correctly, the pre-owned segment of the
RV Industry produces the highest margins in our business. The best dealers are turning their used
product investment over 5 turns a year with margins well over 20%.
Just like the automobile industry of years ago, most
of us knew the details of each and every car or truck. This was true in the RV Industry 20
years ago. Today there are just
too many versions of floor plans and brands for us to know products other than
the new models that we sell. Even
then, remembering all the current new model floor plans becomes a challenge
today.
Knowledge is KING and The Floorplan Trader can
improve your access to knowledge and exemplify a high level of professionalism
in your business.
Enjoy and improve your profits using this
exciting new tool.
Member: Featured January 6, 2006 in:
